Congratulations on getting your new business started!
As you know, having a web presence is incredibly important.
The following information is meant for someone who is just getting started, if you understand the difference between domain, hosting, and SSL pricing, then I would move onto the next article.
Domain Name aka your “www.yourbusiness.com”
There is a yearly price just to have your domain name. Popular websites such as GoDaddy.com will help you purchase your ideal domain name. This is often the lowest cost of owning a website and runs around $8/year.
Hosting aka your “store’s rent”
Think of this like renting a building. The area that you rent should provide exactly what your business needs without having to pay too much. Entry level hosting can be $10/month, but that usually means you’re packed in with a lot of other businesses making it hard for customers to find you through search. This is a massive topic that we will go into more detail in the next post: Hosting Costs Explained, but what you need to know right now is that “hosting” is a necessary cost of having a website.
SSL aka “the lock on the top bar”
Customers feel safer visiting a website with a lock on the top. This costs (at the time of this writing) $75/year.
Total Mandatory Costs
The start up costs for a website would be roughly $100 for the first month + $10/month afterwards. This price would only get you a blank page on the internet. Websites like Wix help people get started on the internet with very low start up costs and Do It Yourself designing.
Blink Web Designs offer simple 5-page websites with pictures and text starting at $500 to fill in your blank website. Having a professional website that converts customers would repay that $500 investment very quickly.
The Next Step
Now that you understand the difference between the mandatory and recurring costs of owning a website, we can move into more detail about what your company’s digital building looks like as well as what your storefront looks like.